Fine Art America - Art - Prints - Canvas Prints - Framed Prints - Metal Prints - Acrylic Prints

Every purchase includes a money-back guarantee.

877-807-5901

CART

SHOP

SELL

CREATE

LIMITED

TOUR

Art Marketing and the Four Ps

Blog: #60 of 72 by Neil McKenzie

Previous  |  Next

July 19th, 2013 - 09:44 PM

Next to creating your art, the most important function in your art business is marketing. If you are not concerned about marketing then you are more likely just pursuing your passion or engaging in a hobby. If you are looking to grow your brand, expand your markets and make money, then marketing should be on your list of business skills to master.

Understanding the basics is key in planning your marketing efforts and executing effective strategies. The Four P’s are the key ingredients which go into was is called a “Marketing Mix”. Take a few minutes to familiarize yourself with these concepts - these are the things upon which you will build on. In future articles we will discuss ideas and strategies on how to really stir up your “Marketing Mix”

Read the Complete Article
Art Marketing and the Four Ps

Subscribe to Neil McKenzie's Articles

There are no comments on this article.   Click here to post the first comment.