Fine Art America is the world's most powerful sales and marketing tool for photographers and visual artists.
Simply open an account, upload your images, set your prices for all our available products, and you're instantly in business! FAA provides you with an e-commerce website, fulfills your orders for you, and sends you your profits each month.
Artist and gallery owner Jane Cowley of Cowley Fine Art in South Haven, Michigan speaks about the challenges of owning a resort gallery today, and what artists should know.
AS: You are an artist who bought an art gallery. What have you learned from owning it?
JC: The one thing I did learn was to trust my instincts concerning the business of the gallery. Running a gallery is very much like creating art. You start with a vision and as you progress, the vision changes and evolves. It requires creativity, talent and a willingness to be fluid. Iíve learned not to follow a rigid formula, but to listen and follow my inner voice.