The Advertising Archives was established in 1990 by Larry and Suzanne Viner and is the largest and most comprehensive resource of its kind in Europe.
Larry Viner began his career as an actor and TV presenter and ran a wide variety of businesses before dedicating himself to The Advertising Archives full time. He is a member of BAFTA and the NUJ, a valuation expert for many of the major London auction houses and frequently appears on radio and TV speaking on ephemera related subjects. Larry sits on the panel of the Advertising Slogan Hall of Fame, alongside David Abbott, Winston Fletcher and Dave Trott. As a member of The Royal Albert Hall he has also advised on the setting up and digitalisation of the historic Albert Hall Archive.
Suzanne Viner was a buyer for Marks and Spencer before starting The Advertising Archives in 1990. She speaks French, German, Spanish and Italian and is a member of the NUJ.