I'd like to solicit all artists who are in need of e-mail contacts so they can begin compiling and distributing newsletters. Please confirm here if you would like to distribute your newsletter to interested parties.
To those visiting this thread, please browse the pages of artists' listed here and join their e-mail contact list should you enjoy their work and are interested in learning more.
I will be the first volunteer.
Please feel free to join my e-mail contact list buy selecting "Join E-mail List" on the left side of my profile page.
I am also seeking to build my email list. I do not spam... in fact if you receive a newsletter every month... that's unusual.
I offer Wildlife Photography Workshops in Canada. Wildlife Models in a controlled environment. Please check my blog to learn about my last Raptors Photography Workshop. It was full and was a huge success.
Sample images from the workshop are also on my site... see my gallery Raptor Photography Workshop & Wildlife Photography Workshop.
Thought I would add something different to the mix. I have had photographers travel from US & Canada for these unique close up photography experiences. All Wildlife is photographed in a natural outdoor settings. This is zoo photos!
Jeff, or any of you who do newsletters, I'm trying to understand how sending a newsletter to other artists/photographers on here helps our business. I understand if they are from the outside and cultivated from our social networks, etc. But, for the most part, people who would sign up for our newsletter here aren't going to be buying our work. Some will, but I'm guessing it would be rare. I definitely need to find other ways to get my name and work out there, so I am open to look at almost anything right now. :-) Thanks!
Artists are buyers, too, as you mentioned. However, I find a few benefits from this.
- It's another form of adverts, and people may forward it to family and friends.
- Many artists now maintain a blog and need material for it. I would be more than happy for them to pull snippets from my Newsletter for that purpose.
- In this day and age of electronic tablets, a work colleague may see someone at the office viewing it on the tablet and enquire. E-mail it to yourself for the same purpose. I just picked up the new Kindle Fire and can link my e-mail to it.
As artists, we have the best opportunity to promote and assist one another. But if we are not exhausting all avenues, we're not taking advantage of all marketing opportunities. I see a lot of people here wanting to know how to get their work in front of the buying public.
Thank you to those who joined my email list. Since email addresses alone don't always identify who you guys are, it's hard to thank you individually. But thanks! I have signed up for all of yours, too. Have no earthly idea what I am going to put in one. But hopefully, will get something going soon.
Pretty cool! Just sent my first email campaign. It was just a simple one to test how it works. There are only two people on my list right now, so you should receive my email shortly. Jeff, when I set up the email campaign, I used the format they used on the right of the template. I replaced the info that directed to FAA with the url to my ArtistWebsite address. Everything else was pretty much deleted that they had in the format. However, when I got my copy of the email (I have my address on there so I can see how it looks), they have added a link to my profile, but it links to my FAA profile page. I used my AW address to try to keep people on my website rather than losing them shopping around. Unfortunately, that second link to my FAA profile re-directs them here. I don't see any way to change or delete that. So is there any need to add your AW url? Also, the images you insert link to FAA, too. So, it does look like people will be directed to FAA instead of AW site when using the built-in template campaign, unless I am missing a step somewhere.
Carolyn, I'm pretty sure I signed up for you list, but never received you mailing. I checked my spam folder too. I thought I signed up for everyone here, but maybe I missed yours. Could you double check your list and let me know. It's easy to identify, it's my name at gmail.com Thanks!
Also anyone who signed up for my email list, should have gotten my "Welcome" message, because I send it out every new subscriber. Please let me know if you signed up and didn't get it. Thanks again, everyone.
Would be interested in feedback from those of you (Jeff maybe) who have used the email campaigns for a while. I noticed a couple things on the copy I sent myself. One, there is no link for an option for the person to "opt out" of the email list. I thought that was a requirement for emailing newsletters or promotions. I know that once they have opted in it isn't considered spam. But don't they need to be given an option somewhere to say "enough - stop sending them to me"?
The other thing relates to something I mentioned above. The very top heading (which you cannot change except for the image that goes there), has text across the top that reads: "Fine Art America is the premier online marketplace for purchasing fine art originals and prints. It is also the easiest way to discover new artists and art galleries and to stay connected to your local art scene!" The link under that (also uneditable) is to my FAA site. The closing link just above the images they show is also the uneditable link to my FAA site.
While I understand this is a tool from within FAA to market, it seems I am only able to market my FAA site which leaves then wide open to leave my store quickly and explore elsewhere. True, if they aren't interested in my work they are going to leave quickly anyway; and also true, I can put other links in the body of the message, but there are still two other sites, especially the one at the top inviting them to "discover new artists and art galleries". I would like to keep them on my site as long as possible without enticing them (even if unknowingly by clicking the link they may think takes them to more of my work). Do I want to be giving invitations to other peoples' work in my own mailout? This isn't meant to be negative, I'm just wondering about the marketing aspects of it. While I do like, share, comment and, in a sense, promote others' work on my Twitter, Facebook, G+, and other sites, it seems to me that this email campaign should only direct people to my own website or the AW site where at least they are not given prompts to leave me too quickly.
Would be interested in hearing your thoughts on this. I admit I am not the best in marketing my work online, or if I were I'd be making a LOT more money than I am, LOL! So I certainly don't want to shoot myself in the foot, so to speak, and lose out on something that could be just a minor detail that I am making too much of.
I noticed that there was no link for an opt out, too. I just put a note at the bottom of my mailings telling recipients to reply to the message and tell me they want to opt out.
I agree with what you're saying about driving your customers to other's work through the email campaigns, Carolyn. I've thought about that myself. I'm planning on trying FAA built in mailing list for a while, since it's cost is part of my yearly membership. If I feel that I could do better by using a third party mailing list provider, I can always export my list from FAA over to one of the pay ones. One just has to weigh the costs against what they think they may be loosing.
I've only just started using the email campaigns so take that into account, as you read my thoughts on the matter.
I, too, see the dilemma with the e-mail campaign templates Management has provided. And I agree that I would prefer to send clients to my AW page. Though we have the ability to create custom HTML, this sends mixed messages, in my opinion.
I need to get more exposure so add me to the list , however Im not sure yet on how to do email let alone do news letters if someone would be so kind to help me figure out how to do this I would really appricate it . I know how to get to the create section but as for how to make my email letter look precentable for people to be intrested is another story. Help
I started using MailChimp.com and very pleased with it. Additionally, there are videos on You Tube to walk you through things. If you subscribe to my list from my profile page, I will send you the November edition I just completed to give you an idea. Also, MailChimp has an App available on Facebook for integrating a Signup form to your business page, should you have one. Just started scratching the surface of its capabilities.
Feel free to browse through our current November 2012 Newsletter. There's a subscribe button on the top left side of the page if you're interested in staying in touch, and you can share it on Facebook, too.
I mailed out my Black Friday discount code to all my email subscribers last night. It's my first use of the mailing list as an actual marketing call to action. I've got my fingers crossed, I hope to make my first sale or sales, over the next few days.