The Mount Hollywood Icon is a photograph by Gene Parks which was uploaded on November 29th, 2017.
The Mount Hollywood Icon
The sign was erected in 1923 on the south slope of Mount Hollywood and originally read HOLLYWOODLAND. Its purpose was to advertise the name of a new... more
by Gene Parks
Title
The Mount Hollywood Icon
Artist
Gene Parks
Medium
Photograph
Description
The sign was erected in 1923 on the south slope of Mount Hollywood and originally read "HOLLYWOODLAND." Its purpose was to advertise the name of a new segregated housing development in the hills above the Hollywood district of Los Angeles.
In 1949, the Hollywood Chamber of Commerce began a contract with the City of Los Angeles Parks Department to repair and rebuild the sign. The contract stipulated that "LAND" be removed to spell "Hollywood" and reflect the district, not the "Hollywoodland" housing development.
In 1978, there was a public campaign to restore the landmark by Hugh Hefner, founder of Playboy magazine, the Chamber set out to replace the severely deteriorated sign with a more permanent structure.
The new letters were 45 feet (13.7 m) tall and ranged from 31 to 39 feet (9.4 to 11.9 m) wide. The new version of the sign was unveiled in November 1978.
Featured in these FAA Galleries:
- Images That Excite You, 01 / 2018
Uploaded
November 29th, 2017
More from Gene Parks
Comments (15)
Gene Parks
I want to thank the buyer from New Orleans, LA - I sincerely hope you enjoy your purchase for many years!
Gene Parks
John, thanks so much for featuring my "The Mount Hollywood Icon" in the “Images That Excite You" group. I appreciate your support and all of the FFA family!
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