Looking for design inspiration?   Browse our curated collections!

Return to Main Discussion Page
Discussion Quote Icon

Discussion

Main Menu | Search Discussions

Search Discussions
 
 

Frank J Casella

12 Days Ago

Tumblr Aquired By Wordpress

Today, Tumblr’s owner, Verizon Media, announced that Automattic plans to acquire Tumblr. Automattic is the technology company behind products such as WordPress.com, WooCommerce, Jetpack, and Simplenote—products that help connect creators, businesses, and publishers to communities around the world.

From the Tumblr of the CEO of WordPress https://photomatt.tumblr.com/post/186964618222/automattic-tumblr

The rest of his blog feed https://photomatt.tumblr.com/

Reply Order

Post Reply
 

Christi Kraft

12 Days Ago

Interesting. I hadn't realized Verizon owned Tumblr. I'll be curious to see how this changes Tumblr.

 

Frank J Casella

12 Days Ago

Yes,.'Interesting' is the right word I think, Christi.

 

Frank J Casella

12 Days Ago


Verizon is selling Tumblr to WordPress’ owner

A blogging site joins another blogging home

https://www.theverge.com/2019/8/12/20802639/tumblr-verizon-sold-wordpress-blogging-yahoo-adult-content

 

Frank J Casella

11 Days Ago

I wrote a blog post about this topic. Enjoy!

http://www.ipernity.com/blog/frankjcasella/4726758

 

Frank J Casella

11 Days Ago

A detailed update from the CEO of Automatic, who owns WordPress.com, and now Tumblr.

https://ma.tt/2019/08/tumblr-the-day-after/

 

Don Northup

11 Days Ago

Yahoo paid $1.1 billion dollars for Tumblr in 2013 and Automattic reportedly paid less than $20 million dollars for it, and some reports say it sold for less than $3 million bucks.

https://www.theverge.com/2019/8/12/20802639/tumblr-verizon-sold-wordpress-blogging-yahoo-adult-content

https://fortune.com/2019/08/12/verizon-selling-tumblr-to-automattic-wordpress/

https://www.washingtonpost.com/technology/2019/08/13/tumblr-once-sold-billion-owner-wordpress-just-bought-site-fraction-that/?noredirect=on

They have been in freefall for a while and the fairly recent banning of porn made the downward spiral even worse. In its heyday, Tumblr was receiving nearly 20 billion page views a month and they are down to something like 400 million monthly page views currently.

This move is somewhat reminiscent of Verizon's recent dumping of Yahoo's Flickr to Smugmug. Of course, Verizon paid close to $4.5 billion for Yahoo's core internet businesses in 2016.

Cheers

_________________
ᗪOᑎ ᑎOᖇTᕼᑌᑭ
🅳🅾🅽🅿.🆁🅾🅲🅺🆂

 

Frank J Casella

11 Days Ago

Yes, I was thinking about how this is like the Flickr dumping, but I think Tumblr with WordPress is a much better fit. And I don't think Automatic will take such drastic measures to start as Flickr did with changing the member terms right away. I suspect that Tumblr had to become more lean so that a buyer would be more interested, though some reports say there were some interested and Verizon wanted the right buyer. It will be interesting to see if it is going to be a new Tumblr say a year from now.

 

Frank J Casella

10 Days Ago

Podcast Exclusive: Automattic CEO Matt Mullenweg on what’s next for Tumblr

https://www.theverge.com/2019/8/14/20804894/tumblr-acquisition-matt-mullenweg-ceo-automattic-wordpress-verizon-changes-vergecast


If you have a Tumblr log please share it.

https://frankjcasella.tumblr.com/

 

Frank J Casella

3 Days Ago

What’s Next for Tumblr?

Tumblr has a new owner who wants it to remain a happy home for weirdos.

https://www.nytimes.com/2019/08/22/style/tumblr-matt-mullenweg-interview.html

"Who would you like to get using Tumblr who’s not already using it?

I want to get the most creative people in the world, who have something to say and share, on Tumblr. Just full stop. And it’s so easy to use. The mobile app is so good. The community is so strong. It’s an incredible platform for artists, for writers, for musicians. It’s true that Tumblr, even in its state where it’s smaller than it has been in the past, still defines the culture in so many ways. The things that start there spread out to the news, to the radio, to BuzzFeed. It really is a source of a lot of this. So for people who want to be close to the source, it’s the place to be."

 

James McCormack

2 Days Ago

I was purged on Tumblr, from classical semi nude Renaissance paintings (not mine) to fully clothed Jazz musicians, without warning (warnings were promised). Essentially the new owners (Verizon) and app installers (Apple) were censoring my art.

Anyway, I continue to copy work to Tumblr via Instagram, was waiting to let the dust settle though initially I considered shutting the account down. I have not read all the info/links in thus thread , hope to do so in the next few days.

 

Frank J Casella

2 Days Ago

Thanks for the update James. I say give it six months or a year and see what improves or not.

 

Post Reply

Please login before posting a reply to this message.   If you do not have an account on Fine Art America, click here to create one!

Username

Password