I am new to the forum but my question on average what is a good mark up price on your prints and is that the amount you actually get? I have marked up my prints to $20.00 but thinking that's too low. How much does Fine Art America take? Any info would be greatly appreciated. :)
Nice stuff. Print prices seem good for the start, but as your sizes go up, your pricing doesn't track. Since YOU and I BOTH start at the $33 for the smallest, take a look at my pricing structure as it gets larger for each print size. You can certainly "borrow" my pricing if you like....
Actual costs of stuff here, not really price-sensitive compared to brick and mortar stores. People find an image that they like and buy it. Assuming it's kinda unique. "Sunsets" or "flowers", people might hunt around for a cheaper "rose" image, for example....
Rich makes a great point. it seems like you put the same mark up for every size. I won't tell you what to price your images, but you ought to have the markup increase somewhat proportionally with the size of the image. As it is now, a buyer of you rwork would pay exactly the same for a 5" x 8" as a 9" x "14 (since your markup appears the same accross the board, and the base costs that FAA takes for that range of prints is the same )
I think of things in terms of square inch. Find an amount you want to charge per square inch, then do the math - I also personally account a bit for the base cost, but as long as it's somewhat incremental, I find going by square inch is the most consistent way to do it.
Imagine a landlord were out renting a 500 sq/ft apartment for $500 a month - wouldn't make sense for them to also rent out a 1,000 sq/ft for $500. or even $550 or $600. Hope this helps!
The thing I think about is that no one has ever told me my prices are too high, I think, because they realize they aren't buying a generic picture and frame from Walmart or Hobby Lobby. We're selling stuff they can't get elsewhere. Also, if they buy a matted and framed photograph here, our mark-up isn't that much in comparison. I also subscribe to the theory is that if we don't put value on our art work, no one else will either.
the amount will vary from person to person. there is no such thing as too low or too high it depends on the demand for your work. you often should start low to see if anyone even wants your art. and then if you do sell well, increase from there. but asking is sort of like asking how much you make at your job.