Collection page should be infinite scrolling is a variety of long scrolling that allows users to scroll through a massive chunk of content with no finish line in sight (it’s the endless scrolling you see on Facebook, Twitter and Tumblr feeds).
I LIKE IT! .......another reason, is 'false/positives', when somebody views the images, but has to turn the page, and/or lands mistakenly on an image, b/c,
that registers as a visitor......which it isn't, really......due to the need to change page, more likely.
it used to be, though i never liked the pinterest style of loading because it makes finding anything on the page impossible. since it has to load before you can search for it. i think he does it this way because of memory issues. but i would at least like to have it on the collections page.
there is a suggestion box you can put the idea there.